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About Me

Welcome to My Website!

I am a dedicated marketer with a passion for social media and digital marketing. With five years of experience in the professional world, I bring a blend of Marketing and Project Management skills to help organizations build awareness, deepen customer relationships, and create memorable brands.


My Accomplishments

I have been fortunate to achieve several milestones in my career:

  • Instagram Reel with Over 100,000 Views: Successfully created engaging content that resonated with a wide audience.
  • Social Media Management for an Emmy Award-Winning Voice Actress: Enhanced her online presence and engagement through strategic social media management.
  • Virtual Met Gala Promotion: Utilized digital marketing tactics to secure over 300 attendees and help raise more than $100,000 for women facing poverty during Covid.
  • Nonprofit Founder: Established a nonprofit that distributed over 2,000 feminine hygiene kits to people experiencing homelessness in Downtown LA Skid Row within the first year.


Technical Skills

  • General Technical Skills: Proficient in Asana, Slack, Google Suite, Microsoft Office Suite, Keynote, Pages, Zoom, iOS, Salesforce.
  • Social Media Skills: Experienced with Google Analytics, Google Ads, Facebook Ads, Instagram & Instagram Ads, TikTok, Facebook, LinkedIn, Snapchat.
  • Design Skills: Skilled in Adobe Creative Suite and Canva.
  • Language Skills: Fluent in English and Russian, with limited working proficiency in Spanish.


Professional Experience

  • Director of Business Development at Sasooness Law Group: Managed awareness campaigns and developed content strategies that significantly increased organic search and subscribers.
  • Marketing Manager at McElfish Law Firm: Enhanced the firm’s online presence, generated leads, and ran effective paid media ads.
  • Events Assistant at Insomniac Events: Directed logistics and vendor coordination for large-scale events, ensuring top-tier experiences.
  • Marketing Assistant at BevKaye&Co.: Managed digital marketing initiatives, created content, and supported sales meetings with custom pitch decks.
  • Project Manager/Sales Representative at LA Home Contractor: Optimized social advertising campaigns and led the planning and management of major construction projects.


Let’s Connect

If you are looking for an experienced marketer passionate about making a positive impact, please reach out to me at lubakaplan@gmail.com.

Thank you for visiting, and I look forward to the opportunity to work together!

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